Ghost is a popular platform for newsletters, membership publications, and blogs. Whether you use Ghost Pro (hosted by Ghost) or self-hosted Ghost, adding a Trust Center requires one CNAME record at your domain registrar.
Ghost Pro hosted publications
If you use Ghost Pro, your domain is connected to Ghost's infrastructure via DNS records you add at your registrar. Your DNS is managed externally — at wherever you registered your domain. Add the Trust Center CNAME record there.
Self-hosted Ghost
Self-hosted Ghost sites typically run on a VPS (DigitalOcean, Hetzner, Linode, etc.) with DNS managed at Cloudflare or another provider. Add the Trust Center CNAME alongside your existing DNS records for the Ghost server.
Adding the CNAME record
Type: CNAME
Name: trust
Value: trustcenter.pro
TTL: 3600 (or Auto)Add this at your DNS provider. It doesn't affect your Ghost publication's routing — the trust subdomain is entirely independent.
Why Ghost publications need compliance pages
Ghost membership publications collect email addresses, payment details (via Stripe), and reading behaviour data. Under GDPR, you need a lawful basis for each type of processing and a clear privacy policy. Paid memberships create additional obligations around the right to access payment data and the right to cancel. Ghost's native pages feature can host a basic privacy policy, but it requires manual updates and doesn't include a DSAR form.
Adding a footer link in Ghost
In your Ghost admin, go to Settings → Navigation and add a secondary navigation item linking to https://trust.yourdomain.com labelled "Privacy & Legal". This typically renders in the publication footer depending on your theme.